// client — Marketing Digital & Comunicação
Netgócio
Netgócio is a Portuguese digital agency established in 1998 and based in Guimarães. Specialising in web development, E-commerce, business applications, branding and digital marketing, it combines technology, creativity and tailored solutions to support business growth.
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Netgócio — Soluções Internet para Empresas, Lda. is a Portuguese digital agency specialising in website development, E-commerce platforms, business applications, branding and digital marketing, combining technological expertise, creative thinking and a strategic approach to business growth.
Established in 1997, with commercial activities beginning in 1998, the company is headquartered in Guimarães, in northern Portugal.
Over more than 28 years, Netgócio has accompanied the evolution of the Internet, helping organisations develop their online presence, modernise commercial processes and adopt digital solutions adapted to their requirements.
The agency brings together a multidisciplinary team of developers, designers, digital marketers, project managers and business consultants, enabling it to address projects involving both technical implementation and commercial strategy.
Through Netgocio.pt, the company provides a comprehensive range of services for businesses seeking to create, improve or expand their digital operations.
Its identity is built around creativity, innovation, energy and collaboration, reflected in its distinctive philosophy: "A colourful business is a successful business."
Services & Areas of Specialisation
Netgócio provides a broad portfolio of digital services designed to support businesses throughout different stages of technological development.
Its main areas of expertise include:
Web Development: Design and implementation of corporate websites, business portals and customised digital platforms.
E-commerce Development: Creation of online shops and commercial solutions for B2B and B2C businesses.
Custom Web Applications: Development of intranets, extranets, management tools and business applications.
Mobile Applications: Development of native and hybrid applications for iOS and Android.
Branding & Graphic Design: Creation of visual identities, logos, corporate materials and digital communication assets.
360° Digital Marketing: Planning and implementation of integrated strategies across different marketing channels.
Social Media Management: Content planning, publication management and strategies to improve brand engagement.
Google Ads: Development, management and optimisation of digital advertising campaigns.
Search Engine Optimisation: SEO audits, technical improvements, content optimisation and performance monitoring.
Digital Content Creation: Development of visual, editorial and promotional content for different platforms.
Business Systems Integration: Connections between websites, ERP solutions, CRM systems, payment platforms and marketing tools.
Web Hosting & Domains: Domain registration, hosting services and complementary technical support.
Business Consultancy & Investment Support: Assistance with project development and selected business incentive programmes.
This combination of capabilities enables Netgócio to provide solutions that connect digital technology, business operations and brand communication.
A History of Digital Innovation
Netgócio began its activities in 1998, when the Internet was still emerging as an essential commercial channel for Portuguese businesses.
Throughout its history, the company has adapted to significant changes in web technologies, customer behaviour and digital business models.
The evolution from traditional corporate websites to sophisticated E-commerce platforms, integrated business systems and data-driven marketing has required continuous development of its technical and creative capabilities.
Netgócio has responded by expanding its services and establishing a multidisciplinary approach to digital projects.
Its experience enables the agency to combine established technological knowledge with contemporary development methodologies and marketing practices.
This ongoing evolution remains central to the company's positioning as a provider of comprehensive digital solutions.
Website Development & Custom Digital Platforms
Website development is one of Netgócio's principal activities.
The agency develops corporate websites, digital portals and tailored platforms designed to reflect each client's identity and operational requirements.
Projects are approached with attention to visual design, performance, usability and compatibility with different devices.
Netgócio promotes responsive, mobile-first development, ensuring that websites can be used effectively across smartphones, tablets and desktop computers.
Custom content management tools and business integrations allow organisations to maintain and update their digital presence more independently.
The agency also incorporates analytics and search performance tools to help customers understand user behaviour and monitor results.
This approach connects website development with broader business objectives rather than treating a website solely as a presentation tool.
B2B & B2C E-commerce Solutions
E-commerce represents one of Netgócio's most significant areas of specialisation.
The company offers its own customisable E-commerce platform, designed to support different commercial models and allow functionality to evolve according to business requirements.
Its solutions can address both business-to-consumer and business-to-business operations.
For B2C businesses, the focus includes product presentation, accessible navigation, shopping convenience and efficient order processing.
For B2B businesses, the platform can incorporate restricted customer areas, different user permissions, personalised pricing, specific commercial conditions and tailored purchasing workflows.
Additional capabilities include product catalogue management, promotional codes, loyalty points, product bundles, stock notifications and abandoned basket recovery.
The platform also supports multilingual and multi-currency operations, making it suitable for businesses operating across different markets.
Through this approach, Netgócio aims to provide flexible E-commerce environments that can adapt as commercial requirements evolve.
ERP, CRM & Business Systems Integration
Integrating digital platforms with existing business software is an important part of Netgócio's technical offering.
The agency highlights experience integrating E-commerce solutions with ERP systems such as Cegid Primavera, PHC, Sage and SAP.
These connections can support the exchange of product information, inventory data, customer records and order details between different business applications.
Netgócio also develops integrations involving CRM systems, payment providers, logistics services, analytics tools and email marketing platforms.
The payment services mentioned in its offering include Ifthenpay, Eupago, Easypay, Redunicre and other providers selected according to project requirements.
These capabilities are particularly valuable for organisations seeking to reduce repetitive administrative tasks, improve information consistency and connect their commercial channels.
Integrating multiple business systems allows online platforms to function as part of a broader operational environment.
Custom Web Applications & Business Tools
Beyond conventional websites and online shops, Netgócio develops web applications designed to address specific organisational requirements.
Its solutions can include internal management platforms, intranets, extranets, business portals and customised operational tools.
Such applications are particularly useful when standard software does not fully support a company's processes.
The agency approaches these projects by considering existing workflows, information requirements and opportunities for improving operational efficiency.
Custom development enables businesses to introduce tools adapted to their organisation rather than relying exclusively on generic applications.
This area reflects Netgócio's technical capabilities beyond traditional website design and digital retail.
Branding, Design & Creative Communication
Creative services form another important part of Netgócio's business.
The agency provides branding and design solutions intended to help organisations develop recognisable and consistent visual identities.
Projects may involve logo creation, corporate identity development, promotional materials, digital assets and brand refresh initiatives.
Combining design with web development helps maintain visual consistency across websites, online shops and marketing channels.
Netgócio considers brand presentation an important part of the overall customer experience.
Its creative approach aims to connect design choices with the positioning, personality and communication objectives of each business.
Digital Marketing & Social Media
Netgócio offers 360° digital marketing services, bringing together different channels within a coordinated business strategy.
Its methodology involves analysing the client's brand and market, identifying objectives, developing a plan and monitoring the implementation of marketing activities.
Services include social media management, content creation, advertising campaigns and initiatives designed to strengthen online visibility.
The agency uses performance indicators to evaluate results and identify opportunities for improvement.
This data-informed approach aims to connect marketing investment with business outcomes, supporting both customer acquisition and brand development.
By combining marketing expertise with technological capabilities, Netgócio can address digital communication as part of a broader commercial strategy.
SEO & Digital Performance
Search engine optimisation represents another specialist service within the company's portfolio.
Through SEO + Performance Boost, Netgócio provides website audits, optimisation strategies and ongoing performance analysis.
Its services cover on-page and off-page SEO, technical improvements, content relevance and monitoring of organic search performance.
The company seeks to improve the visibility of websites in search results for queries relevant to its clients' products and services.
Regular reporting and performance analysis help businesses understand the results of optimisation activities and identify further opportunities.
SEO therefore forms part of an integrated approach combining website development, content strategy and digital marketing.
Hosting, Domains & Technical Support
Netgócio also provides web hosting and domain registration services, complementing its digital development activities.
These services enable customers to obtain technical support for the infrastructure supporting their websites and business platforms.
Hosting stability, service availability and technical assistance are important considerations for organisations that rely on digital tools for their daily operations.
Combining platform development with infrastructure-related services enables Netgócio to provide broader technical support throughout the life of a project.
Cross-Industry Experience & Digital Portfolio
Throughout its history, Netgócio has developed digital projects for businesses operating in different commercial and industrial sectors.
Its published portfolio includes references associated with retail, publishing, food, property, manufacturing, services and specialist E-commerce.
Among the brands featured are Trek Portugal, Belbrisa, Chiado Books, Edições Flamingo, Antero Motos, Atlantic Books, Lux Properties, English Tea Shop and Prévoir, among others.
These references illustrate the diversity of the agency's project experience, from corporate websites and branding to E-commerce and digital communication.
Working across different industries allows Netgócio to adapt its development and marketing services to distinct operational and commercial requirements.
An Integrated Approach to Digital Transformation
Netgócio represents a comprehensive approach to digital business development, combining technical expertise, creative services and commercial strategy.
With a history beginning in 1998, the company has accompanied the transformation of the Internet and expanded its capabilities to address increasingly complex business requirements.
Its multidisciplinary structure enables the integration of development, E-commerce, branding, applications, marketing and technical support within coordinated projects.
Netgócio brings together web development, E-commerce, business applications, digital marketing, SEO, branding, systems integration and hosting services, helping organisations strengthen their digital presence and modernise their operations.
Beyond simply creating websites, the agency aims to transform business requirements into effective digital solutions, connecting technology, creativity and commercial objectives.
Netgócio — Bringing colour and success to digital business.